Patty LaRocco's trademarked slogan, "Doing it, loving it, making it happen," is as true for her today as it was when she first started selling real estate in Manhattan. From day one Patty was a natural, with an innate passion for the business and a proven talent for closing sales.
In her seasoned career, she has accelerated at a fast pace to success, earning top honors in her rookie year and continually garnering coveted awards at another leading brokerage firm. Her excitement to join Town stemmed from a decision to work with a cutting-edge industry innovator, and from her desire to provide the very best possible service and support to her clients.
Having closed deals all over town from Tribeca to Central Park West, from Harlem to Brooklyn, Patty has an extensive knowledge of the diverse and vibrant New York niches that make this city so unique. She specializes in the downtown market, with a particular expertise in the Tribeca area, where she lived for many years. From luxury lofts, co-ops, condos, and townhouses, to new developments and building sales, Patty has sold it all, enjoyed it all, and excelled at it all, and she is particularly adept at ensuring that her clients are above and beyond happy. She's known in the business as a straight shooter and consummate professional who tells it like it is and gets the job done right, earning well-deserved respect among clients and peers alike.
Prior to entering real estate, Patty honed her business mind, marketing savvy, and negotiating skills in the world of film and television, and as an owner of a multi-media company. She is a longtime Manhattanite currently residing in Chelsea.