StreetEasy Experts Program Performance Standards (Updated April 2022)

What Is StreetEasy Experts?

The StreetEasy Experts Program (the “Program”) is an advertising program offered by Zillow’s StreetEasy brand that provides a new avenue for experienced agents to grow their business by connecting with NYC buyers and sellers (StreetEasy Connections) at no upfront cost. The Program is designed to ensure StreetEasy only succeeds when agents succeed: agents do not pay upfront to be featured as StreetEasy Experts, however, if a StreetEasy Connection results in a transaction, StreetEasy will collect a success fee when the deal closes.

The goal of the Program is to connect agents with buyers and sellers, based on relevant experience and quality of service. To improve the customer experience and promote successful transactions, StreetEasy strives to display the most qualified StreetEasy Experts on relevant listing and building pages across StreetEasy, based on factors such as deal history, customer feedback, and conversion.

StreetEasy’s goal is to be the most trusted and vibrant NYC home-related marketplace, and that means working with the best real estate professionals in the NYC market. Providing StreetEasy Connections at no upfront cost to service-oriented professionals with hyper-local expertise increases the likelihood that NYC buyers and sellers have a great experience each time they connect with an agent on StreetEasy.

 

Objectives of Our Program Performance Standards

These Standards describe the onboarding process, set out the support and reporting requirements, and establish general guidelines and policies. Capitalized terms without a definition will have the same meanings as provided in the applicable agreement signed by Agent or Broker.

 

Program Participation

The Program is provided on an invite-only basis. StreetEasy will determine (in its sole discretion) whether you qualify for the Program based on the closed sales deal history over the last 10 years included in your StreetEasy account. StreetEasy is only considering new applications for professionals with 3 or more closed sales deals in the previous ten years, or who are part of a team already participating in the Program.

StreetEasy may feature you as a StreetEasy Expert in any Experts Campaign in which StreetEasy determines you qualify. You have the ability to opt-out of an Experts Campaign for any reason, on the StreetEasy website or by contacting your Business Advisor. Requirements to participate in the Program, or to qualify for individual Experts Campaigns, are subject to change.

Experts Campaign types include the following, but are subject to change:

For clarity, if you connect with a potential client after being advertised to such potential client via any Experts Campaign, such potential client shall be considered a StreetEasy Connection.

If your application to the Program is accepted, follow these steps to complete onboarding:

Note: the Program is performance-based. Your StreetEasy Connection volume and standing in the Program will depend on you providing a high level of customer service and your sales deal conversion rate, relative to other agents participating in the Program. Your assigned Business Advisor will provide feedback on your performance.

 

StreetEasy Connections – Support and Reporting Requirements

In addition to the obligations outlined in your agreement with Zillow, to remain eligible to receive StreetEasy Connections, you must:

Transaction documents required:

 

General Policies

 

Zillow Code of Conduct

Zillow believes that all people deserve to be treated equally and with respect, regardless of their race, ethnicity, nationality, class, religion, belief, sex, language, sexual orientation, gender identity, age, health or other status. Zillow chooses to work with professionals who both share these values and embody them in their interactions with consumers, Zillow employees, and other professionals. In the event Zillow determines that you are not upholding these values, Zillow may take action to ensure the integrity of Zillow’s services, including terminating you from the Program. Zillow may also terminate you in the event you are charged with or convicted of a crime, or Zillow otherwise believes your participation in the Program could harm the reputation and/or good standing of the services offered by Zillow.