New marketing membership for NYC agents

Starting April 14, get all the tools and exposure you need to secure your competitive edge — in one membership — with StreetEasy Agent Advantage℠.

StreetEasy Agent Advantage℠ centers on what agents can’t get anywhere else: exposure on NYC’s largest home shopping platform and the leverage that comes with it. The audience reach and data amplify everything else, helping you create more precise comps reports, build a more prominent agent presence, and deliver more powerful pitches — so your existing tools get amplified.

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    One membership gives you a powerful competitive edge

    With StreetEasy Agent Advantage℠, one integrated program supports your full marketing strategy. It’s available in two tiers:

    • Pro is your essential foundation to compete confidently.
    • Signature includes everything in Pro plus a meaningful visibility advantage for listings across StreetEasy, supported by premium listing pages and exclusive predictive analytics.

    Here’s a detailed breakdown of what’s included in each tier.

    Pro — Essential ($75/month)

    Pro gives you the essential tools to compete confidently, backed by exclusive data.

    Pro includes:

    Premium agent profile

    Access a premium agent profile so you can request testimonials from clients to show off your real estate wins, customer service skills, and knowledge of the local market. Clients must receive a private link from you in order to leave testimonials, which means you control which clients are allowed to share on your page.

    The new profile also includes an SEO (search-engine optimized) and AEO (agent-engine optimized) enhancement that makes it more likely the your profile will appear when consumers search for an address, past sale, or your info on StreetEasy, Google, or AI-powered search (e.g., “100 40th St listing agent”).

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    Be the sole agent in the contact box for StreetEasy listings you share using a personalized link. Any inquiries submitted through your link are routed directly to you, helping you retain the client relationship.

    New, customizable comps tool

    Say hello to a new-and-improved, agent-only comps tool powered by exclusive StreetEasy data. With flexible filters, nearly 20 years of historical data, and AI-inferred square footage and renovation status, you can refine your pricing strategy and build the narrative before presenting it to sellers. Export customizable, branded reports to support the conversation when and how you choose.

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    Increase your listing exposure for less with 20% savings when purchasing a Featured Listing.

    Owner contact lists

    Export building owner lists to support targeted outreach and prospecting, with access to up to 10 per month.

    Signature — Most powerful ($250/month)

    Signature includes everything in Pro, plus priority exposure on StreetEasy, premium listing pages, and more data.

    In addition to everything in Pro, Signature includes:

    Priority ranking in relevant StreetEasy search results and targeted shopper emails

    Your listings appear higher in relevant StreetEasy search results, helping increase exposure. They’re also elevated to the top of StreetEasy emails sent to shoppers whose search criteria match your listing — putting your property front and center at the right moment.

    Enhanced Listing Insights

    A new Listing Insights tool that includes a performance dashboard breaking down what’s driving engagement on your active listings, with predictive analytics powered by exclusive data. It includes actionable recommendations such as pricing adjustments, and customizable reports you can share with sellers to guide strategy and inform every conversation.

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    Premium listing pages with prominent agent branding

    Your listings will get luxe treatment thanks to premium listing pages. These include immersive imagery and easy-to-navigate gallery views, so your listings can captivate buyers from the first click. A room-by-room photo gallery with descriptions allows home shoppers to get a visual feel for the space in an intuitive sequence.

    Your bio and a direct link to your premium agent profile appear on all active listings, making it easy for buyers and sellers to learn more about you.

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    Distinctive badge

    A badge on your profile photo across StreetEasy helps distinguish you as an agent with access to Signature’s exclusive data and tools.

    Distinctive map icons

    Your Signature listings will display eye-catching icons and tags: a simple yet effective way to help your listings draw more attention when buyers browse neighborhoods and properties.

    Pitch-ready materials

    Enjoy ready-to-use marketing assets for listing pitches that outline the Signature benefits you bring to the table, helping sellers clearly see the value of working with you.

    Note: Only listings where the first/primary listing agent is a Signature subscriber will receive the following benefits:

    • Priority ranking in relevant StreetEasy search results and targeted shopper emails
    • Distinctive map icons
    • Premium listing pages with prominent agent branding

    What’s changing for current subscribers

    If you’re currently subscribed to both Pro and Signature, as of April 14, Signature will include all Pro features. You’ll only need one subscription moving forward.

    As part of this transition, a few important changes are taking place:

    • The Pro badge will be retired. Signature members will access an updated membership badge reflecting Signature status.
    • The Signature benefit of four free Featured Listings for one week per month will be retired. Instead of a one-week Featured Listings boost, Signature listings will receive ongoing prioritized ranking in both StreetEasy search results and targeted shopper emails.
    • Enhanced exposure and listing benefits will apply to listings where the Signature subscriber is the first/primary listing agent.

    Built on the StreetEasy Advantage

    It’s not just built-in tools to prepare comps reports, create presentations, and manage clients all in one place. The StreetEasy advantage is exposure on NYC’s largest home shopping platform that buyers and sellers already trust, plus access to insights and tools informed by our expansive base of real estate market data.

    StreetEasy Agent Advantage℠ turns exposure into leverage, helping you to:

    • Maximize exposure and get in front of more high-intent buyers
    • Close faster with exclusive data that helps guide your listing strategy
    • Turn success into future deals with the help of testimonials
    • Win future clients over with a complete marketing solution they won’t find anywhere else

    That’s what makes Agent Advantage different.

    Ready to get started?

    StreetEasy Agent Advantage℠ will be available to NYC agents starting April 14.


    1Comscore Media Metrix®, All Platforms, Key Measures (Comscore Market), Total Unique Visitors, 3-month average, Oct-Dec 2025, New York, NY, U.S. Results indicate combined performance for StreetEasy and Zillow.