Mark Lanfranchi

Get to know Mark Lanfranchi

NYS Associate Broker

Your Trusted Real Estate Expert

As an NYS Associate Real Estate Broker with Coldwell Banker Advantage, I've built a strong reputation for delivering exceptional results and truly personalized service in New York City's competitive market. Real Estate isn't just a job for me, it is a passion, to me, there is no better feeling than helping someone buy or sell one of the largest investments they will ever own. 

My journey in real estate began when I launched a property management company in Downtown Brooklyn, giving me a deep, hands-on understanding of the industry from every angle. That foundation became a full-time passion, and I now focus on helping clients achieve their goals with authenticity, bold negotiation, and unwavering commitment.

What sets me apart? I put clients first—always. I combine expert marketing, sharp analytics, fierce advocacy, and strong mediation skills to secure the best outcomes, whether you're selling for top dollar or buying on the most favorable terms. I take a hands-on approach to every deal, ensuring a smooth, positive experience where all sides feel heard and valued. I specialize in Staten Island and Brooklyn, with proven success across all five boroughs and Long Island, including the Hamptons. As part of the Staten Island and Brooklyn MLS and with my listings often featured worldwide in Coldwell Banker Luxury listings, I maximize sellers' exposure and uncover the best opportunities for buyers. My negotiation skills, marketing expertise, authenticity, and knowledge of all aspects of real estate allow me to be your best advocate. 

Whether for my sellers or my buyers, my innovative strategies—such as aerial photography, professional staging, and a powerful social media presence—make your home stand out, often resulting in listings that rank among the top performers in their markets. Strong working relationships in the business and the team around me are what allow me to do so well. I'm your aggressive advocate, tapping my extensive network and market insight to find the right property, negotiate aggressively, save on costs, and maximize long-term value—all while keeping the process seamless through trusted industry relationships. 

I'm bold on every transaction, dedicated to making deals happen without falling through. My consistent awards and glowing client feedback reflect that commitment—trust is everything to me, and I never take it lightly. Some accolades include multiple Circle of Excellence awards, membership in the International Diamond Society, which puts me in the top 7-10% of Coldwell Banker professionals worldwide, the International Sterling Society Award, and Top Producer. 

Ready to buy or sell? Let's make your next move smooth, stress-free, and successful. Contact me today!