flat fee MLS
Started by zuzia
over 16 years ago
Posts: 2
Member since: May 2009
Discussion about
Has anyone used flat fee mls service? I'm considering selling my apt without using a listing broker. I was thinking it might be a way to give a higher percentage commission to the broker who actually brings the buyer. Let's say, 6% commission gets split 3%/3%. I could offer 4% and still save 2%.I found a number of companies that offer MLS listing for a flat fee. Any recommendations? If you think it's a bad idea, give me your thoughts.
I think in this market traffic is key -- I think you go to the largest house (corcoran) and get a very motivated sales person desperate to sell. You get them to move and market you so you close -- the quicker the better...
i sold my apartment FSBO with the help of Tom at www.nbpny.com.
he was a wealth of knowledge and he really help me every step of the way. it's worth a look.
What I've seen, Flat Fee MLS work in the burbs. In the city, you need to advertise. SE, Craigslist, backpages, etc are all nice and free, but you will have to spend on NYTimes and that runs into the hundreds for each print ad or at least $140 for 2 weeks online.
Pay for that a few times, deal with lots of phone calls by unqualified buyers who think it's 2007 and you'll get a reality check really quick.
Flat fee MLS does not work in Manhattan as Manhattan does not have an MLS!
A292...while you are correct in that there is no equivalent in NYC to the domination that, say, the Garden State MLS has amoung brokers in NJ, there are still close equivalents developing in Manhattan....to the obvious displeasure of the dominant brokers who profited by controlling information flow in past years. Street Easy is one of them.
I would appreciate hearing from the FSBOs and brokers amoung us willing to share, but if I were determined to go the FSBO route (which I actually think is a poor choice in this kind of market but everyone has their own idea of how to save money)I would go with a multi pronged marketing approach as described above...essentially duplicating the broker network (excluding OLR and the REBNY network)...(aside: can a FSBO get on OLR?)
Between NYTimes RE, Street Easy and Craigslist coupled with a good website and deliberate outreach to the buyer broker community, a determined owner could *almost* duplicate what a licensed salesperson could do.....at considerable effort and some cost. But if the owner is up for it, 3% to 6% of say $700K is not small change. It was, however, a much better idea two years ago than it is today, IMHO.
One other suggestion for FSBOs (and for licensed sales types for that matter):
For pete's sake spend some money on decent photography people. Nothing turns me off quicker than lame photography.
PS Thanks sniper for the link to www.nbpny.com....looks interesting
I sold both of my places by myself. I do have an RE license, but don't really practice in this market. What I can tell you about the buyer's brokers is, rarely will it work.
Corcoran and Elliman agents were calling me and sending emails promising me the world with dozens of clients desparately looking for apartments just like mine. "Just sign a 6 months exclusive and we'll sell in days." You tell them that you are willing to have them as buyer's brokers only, they will never call back. Corcoran did twice, but brought in unqualified buyers (not enough for a down payment and salary to pass the board) with dogs to a no dog building.
I would try an agent managed fsbo vs a straight flat fee mls -- mainly because openly discounting has been proven not to work for several decades now at least..check inman news article on topic that came out recently:
http://www.inman.com/2016/07/25/the-underground-for-sale-by-owner-movement-in-nyc/
hauseit dot com
However, this statistic fails to account for the dramatic rise in agent-managed FSBO sales, in which sellers list with a traditional, full-service listing agent yet avoid paying real estate commission.
In an agent-managed FSBO, the owner pays a flat fee to list their home on a local inter-brokerage database (like the Real Estate Board of New York Listing Service for NYC sellers) and a handful of popular real estate search websites.
In contrast to a traditional FSBO seller, agent-managed FSBO sellers benefit from having an exclusive listing broker shield them from much of the solicitation and harassment that traditional FSBO sellers experience from other agents.
"Anything, literally anything to get away from that 6% commission. That is just absurd. That's $60,000 on a 1M listing. Maybe 30 years ago that worked but with all information and communication readily available that 6% is now a dinosaur. The traditional real estate brokerage business is changing because it's ripe for change. It was inevitable."
http://www.hauseit.com/satisfaction-guarantee/
At RealDirect (www.realdirect.com) we pioneered the concept of the Owner Managed listing in 2010 and charge a low monthly fee for the service. It works extremely well and you get the benefit of a highly experienced broker coaching you through the entire process. There's real work involved - but for sellers who want to save as much money as possible, it is the best way to get your highest price and get the highest net proceeds possible.
Just curious, does any one know if nbpny is still in business even?
Another alternative for those who want more hand holding is a full service for 1% listing through Hauseit:
https://www.hauseit.com/best-discount-real-estate-broker-in-nyc/
No difference vs working with the local neighborhood agent except for a change in the commission structure in the listing agreement.
NO difference? I'm going to call bullshit on that.
Why wouldn't Hauseit list their agents on their website so that one can see their credentials and compare?
30yrs_RE_20_in_REO, to be fair, you should disclose that you're a real estate agent:
https://streeteasy.com/talk/discussion/16652-lis-pendens
David Goldsmith
DG Neary Realty
No need to hate, we're all in this together as people at the end of the day!
I think 30 has disclosed that he is a real estate agent several times on these threads.
Oh, the irony you trying to call me out about disclosure. BWAHAHAHAHAHA!!!!!!
No one even knows who the management of Hauseit is?
In my opinion, there is nothing wrong in offering your services for less but disclosing who you are lets the buyers decide.
30 Years makes himself clear in many, many posts that he is a real estate professional. Captain of the Gate- why not just be clear that you are affiliated with Hauseit and advertise in a proper manner? I constantly see postings that are from 5-10 years ago that a couple of posters affliated with Hauseit dig up and then pretend that they were just curious, and found an article on that site. Listen, if you want to advertise your business, that is fine, but the community does expect you to be clear about it. Anyone that reads at least 10-20 of the postings on this site can see through your approach. I am an agent- but I don't push an agenda other than having a passion for transparency.
ab_11218 you don't need to pay separately for NY Times if you're listed with a broker. Realtor.com, SE, NY Times etc. all comes included through a Hauseit listing.
Speaking of which, clearly the agents on this thread have been checking out Hauseit for years as they've grown to be the largest player in the Agent Assisted FSBO space ... I think it's pretty transparent to anyone who takes a look at the website for themselves.