Our latest ad campaign called “Find Your Place” just rolled out and it’s all about landing the apartment that’s right for you in New York City.
“Find Your Place” showcases the array of amenities and options available to buyers and renters on StreetEasy and captures how each New Yorker’s personal journey fuels their real estate search. The ads show how life experiences can dictate what people want or need in a new home and how you can filter through available listings to pick and choose the combination of amenities that works for you. Filters such as “outdoor space,” “laundry in building” and “doorman” are among those highlighted.
This is our third campaign since our initial rollout in 2015 with “Live As You Please” and last year’s, “Find Your Formula” theme. Similar to the previous campaigns, this third iteration was created with Office of Baby. Ads will appear throughout the city with a focus on placements where New Yorkers spend most of their time: On the streets and sidewalks, in subway stations, subway cars, buses and taxis. The campaign just launched and will continue through the spring shopping season.
Scroll down to see a few of our favorites from the campaign and let us know what you think in the comments section.